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📢 Teen “back-to-school stress”? A marketing invention, maybe?

Has your teenager ever told you they’re “stressed” about going back to school?

⚠️ I’m not talking here about real cases of anxiety, social phobia, specific disorders, or neurodivergent teens. Let’s talk about the majority.

First, let’s be precise about the situation…

👉 You spend two months:

  • waking up at noon,

  • hanging out with friends and doing tons of activities,

  • scrolling TikTok without limits,

  • enjoying life with zero obligations,

  • maybe even leaving behind a summer crush at the end of August.

… and suddenly, you’re expected to wake up at 7 am, sit still for 7 hours a day, and listen to boring teachers who barely make an effort, explaining things you’ll have to learn even though, honestly, you couldn’t care less.

Of course it feels like hell.

But let’s call it what it is: it’s not “stress,” it’s withdrawal from fun.

đź’ˇ What if we stopped pathologizing their lucidity?

A teen dragging their feet at the start of the year isn’t a clinical case.
It’s just a normal human being who’s abruptly stripped of freedom and fun.

Flipping the paradigm would mean asking the only question that makes sense:
👉 What would make a teen actually want to go back?

Spoiler: it’s not the plastic chair, the bell that interrupts you the moment you start thinking, or the cookie-cutter classes with zero connection to your life.

The truth is, school has never seriously asked what would make teens happy to be there. It’s easier to invent “back-to-school anti-stress kits.”

The result? We treat the symptom instead of looking at the problem.

The stress isn’t in “back-to-school.”

Because deep down, teens do want to see their friends again, they do want to see their crush.
It’s just the dull classes where they sit bored for hours.

And no — a cozy “sharing moment” with Dad on the couch won’t change that.
Neither will a “special back-to-school coaching module” to boost motivation.

Don’t bother looking: I don’t offer any “back-to-school stress support.”

But if you’re looking for how to enjoy life despite school — now we can talk.

"Excellence is the result of consistent improvement."

Philippe Vivier

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